In a post today ( in BBC News ), discusses the government of India’s strong interest in returning to the expansion levels of yesteryear. With a former growth rate of around nine percent annually, India’s latest growth rate has been around 6.5%+ recently. Actually, 6.5% looks great compared to many countries around the world for [...]
Writing a book can be overwhelming, especially for a first-time author. In the past 10 years, I have written two books in sequel. Over the next three weeks, I will outline preliminary steps to writing a publishable print book or Ebook, followed by proven marketing strategies and tactics.
My definition of a print book is a 6 x 9 inch perfect bound book of 160 pages or more. There are typically 250 words per 6 x 9 inch page, so 160 pages equals 40,000 words. Mainline publishers typically like a finished manuscript between 50,000 to 70,000 words. If you focus on publishing high-quality Ebooks, the suggested page length is 50 to 100 pages.
Focus on a Specific Topic
It is surprising how many people start to write without a clear vision of the topic they want to cover in a book length manuscript. Pick ONE topic that you are very familiar, enjoy researching and enjoy speaking on before audiences. Familiarity, researching and speaking will infuse lifeblood into your word creation.
Because so much reading is now taking place online via Ebooks and mobile devices, it is wise to plan on adding stimulating visuals, hyperlinks within the manuscript, as well as audio and interactive mechanisms and video. Thinking of the multimedia pieces included in your book at the outset will make the outline creation (next step) easier.
Suggestion: Enhanced Ebooks are incorporating words, sounds, visuals, interaction into one manuscript delivered electronically. Enhanced Ebooks are new…I am working with more than one group developing enhanced Ebooks that will likely become the choice format for readership in the years to come.
When coming to a final decision on your one topic (nonfiction) or plot (fiction), research commonly used words and phrases for the topic/plot in keyword tools such as Google Adwords. Look for “longtail” (phrases of four words with high interest) to match the chosen topic because using longer phrases as keywords will bring in more traffic than singular words.
Marinade on choosing a specific topic. Next, we will cover outline creation to stay focused and disciplined.
Mike McCann
Mike-at-GlobalBusinessCafe.com